Welcome.

Automaticletters is the Design Studio of James Broad.

I am a Zürich based global Art Director, Graphic Designer and Creative Lead with 15 years experience working in the apparel, footwear, advertising and entertainment industries. My clients include Nike, Puma, The North Face, Reebok, New Balance, Speedo, IKEA and Sony.

My creative journey has taken me from London to Switzerland, via Amsterdam, Reykjavik, Nuremberg, Boston and Los Angeles.

Outside of design, I cycle, run, swim, hike, play guitar, collect vinyl and old film posters and I have a slightly unhealthy obsession for shoes.

I love collaborating with brands both large and small to create memorable products and highly engaging design solutions.

Let’s get started!

james@automaticletters.com